October 1 - November 19, 2024

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Presented in a virtual format, the Business of Design Consulting builds management expertise and leadership to help your firm thrive.

Combining pre-recorded presentations with live, interactive sessions led by experienced industry practitioners, this seven-week program covers the critical topics every A/E professional needs to know to succeed despite an ever-changing business environment.

***Participants in this course will earn at least 18 PDHs and can expect to spend about 3-4 hours a week watching the pre-recorded presentation and meeting on Tuesdays at 1:30 PM Eastern for a live discussion with the instructor on the module's material.

Module One: Managing to Succeed in a Challenging Business Environment, presented by Steve Walker, SR Walker & Associates
Live Discussion - October 1, 2024 at 1:30-4:00 PM Eastern

• Navigating the Leadership Path

• Establishing a personal vision
• Understanding Strategic Planning and Your Firm

Module Two: Executive Performance Management, presented by Tiffany Aukema, HR Advisors Group
Live Discussion - October 8, 2024 at 1:30-4:00 PM Eastern

• Leadership Progression

• Best Practices in the E/A Industry
• Relationship Management, with an Emphasis on Diverse Teams

Module Three: Contracts and Risk Management, presented by Brett Stewart, AXA/XL
Live Discussion - October 15, 2024 at 1:30-4:00 PM Eastern

• How good is your risk management crystal ball?

• Key risk factors that determine project success or failure
• Contracts do’s and don’ts
• Communication and documentation – a two-edged sword

Module Four: Financials, presented by Matt Fultz, Matheson Financial Advisors, Inc.
Live Discussion - October 29, 2024 at 1:30-4:00 PM Eastern

• Driving value in a volatile market
• Accounting principles and practical financial tools
• Long-term financial and valuation results: setting the stage

Module Five: Business Management and Ownership Transition, presented by Matt Fultz, Matheson Financial Advisors, Inc.
Live Discussion - November 5, 2024 at 1:30-4:00 PM Eastern

• Financial exit strategies
• The "ins and outs" of mergers and acquisitions in the recovery decade
• Retirement Planning: Internal ownership transition issues, internal buy-outs, stock plans, ESOPs

Module Six: Maximizing Your Business Development ROI, presented by Rich Friedman, Friedman & Partners
Live Discussion - November 12, 2024 at 1:30-4:00 PM Eastern

• The distinction between marketing and business development and how they work in synergy
• Debunking pervasive business development myths
• Greatest business development challenges and strategies for overcoming them
• The vital role of asking probing questions and engaging in active listening
• Strategies for strengthening relationships with existing clients and probing for unmet needs
• Strategies for targeting prospective clients and closing the sale

Module Seven: Reflection and Close-out
Live Discussion - November 19, 2024 at 1:30-3:00 PM Eastern

• Individual check-outs
• Review program principles

Registration

Early Bird thru August 30, 2024
ACEC Members: $945
Non-Members: $1145

Standard after August 30, 2024
ACEC Members: $1045
Non-Members: $1299

Interested in sending five or more staff? Emailmbrown@acec.org to receive 10% off your group registration.

Location

This course takes place entirely online through recorded lectures and live discussions via Zoom.

Contact

Maureen Brown
mbrown@acec.org