Using Competitive Intelligence to Win Work
$179 Member | $279 Non-Member
Credit
PDH Credits:1.0
Description
Aristotle Onassis said, "The secret of business is to know something that nobody else knows."
In a world of intense competition for A/E services, firms that uncover hidden client needs and emerging markets are better positioned to succeed.
Join John Geddie to learn how you can use competitive intelligence to uncover these new markets - and outpace the competition.
TAKEAWAYS:
- How to use competitive intelligence to uncover hidden client needs and emerging markets
- Using client satisfaction surveys to discover new work.
- Leveraging public resources to discover trends and funding priorities