Your website is the hub of your firm's online presence – the primary growth engine for attracting business and talent for your firm. It also acts as a silent partner in many offline ""real-life"" activities that are crucial to your firm's reputation, visibility, and growth.

Join Karl Feldman to learn the key features your firm's website needs to attract more qualified business leads and win the war for talent. Over the course of this 90-minute session, you'll examine:

• Ways your website can support your brand and connect to clients
• Hinge research findings on the most effective website features and user experience techniques that drive new business
• Design techniques for creating the best user experience for engineering firm audiences
• How to measure qualified traffic for engagement and impact